Email + SMS Marketing

We start with a full audit of your current email and SMS programs, from flows and campaigns to list hygiene and segmentation. We align on audience priorities, customer journeys, and content strategy to set the stage for lifecycle engagement.

Once we define your core messaging and touchpoints, we craft a channel-specific strategy that includes campaign themes, automation opportunities, and testing priorities. Our creative team builds email and SMS content designed to engage, convert, and retain.

We implement flows using platforms like Klaviyo and Postscript, building welcome, abandonment, winback, and post-purchase journeys. We also support campaign management, from calendar planning to A/B testing and dynamic segmentation.

After launch, we monitor performance at the flow and campaign level, fine-tuning creative, segmentation, and timing to improve open rates, CTR, and LTV. Optimization is ongoing - always focused on ROI.